*1971 US
Brian Ulrich (born 1971) is an American photographer known for his photographic exploration of consumer culture.Born in Northport, New York, Ulrich lives in Providence, Rhode Island. In 2001 in response to a national call for citizens to bolster the American economy through shopping, Ulrich began a project to document consumer culture. This project, Copia, is a series of large scale photographs of shoppers, retail spaces, and displays of goods. Initially focused on big-box retail establishments and shoppers, the series expanded to include thrift stores, back rooms of retail businesses, art fairs and most recently empty retail stores and dead malls.